According to Tim Tucker of the ATLANTA JOURNAL-CONSTITUTION, the Braves “soared past” $600M in yearly revenue “for the first time last year” in financial statistics released this week by the team’s publicly traded parent company, Atlanta Braves Holdings Inc.
\The Braves made $641 million in revenue in 2023, a $52 million (or 9%) increase over the previous year.
“A continuation of the dramatic revenue growth the Braves have seen since their move to Truist Park,” according to the most recent data.
The Braves stated they expect the trend to continue in 2024 and attributed their 2023 revenue growth to a number of things, including “ticket demand, new sponsorships and contractual rate increases in existing sponsorship and broadcasting contracts.”
The Braves attributed $59 million to The Battery and $582 million to baseball sources out of their $641 million in income in 2023.
The Braves said that, up from $154 million in 2022, $161 million of their baseball earnings “came from broadcasting.”
According to Braves Holdings, attendance is “the number of ticket holders who enter Truist Park,” and 32,542 people attended “the average number of regular season home games” last year. “17% less than the Braves’ reported average attendance of 39,401” is the difference in that figure.
Professional sports organizations typically “publicly announce attendance as the number of tickets sold or distribute.”
